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HEADLINES

Floral brands get aggressive for Mother's Day
May 6, 2009 - Floral brands are waging a fierce flower battle for this year's Mother's Day. FTD, Teleflora and 1-800-Flowers.com have all launched campaigns to entice flower buyers to purchase from them. USA Today reports. | READ MORE


Mother's Day spending plans revealed
May 5, 2009 - A MasterCard Canada survey reveals that 88 per cent of Canadians say they’ll spend the same amount or more on mom this year and 29 per cent of people plan to buy flowers for the occasion.

'Botanical Energy' the trend for summer
shorterrolledleavesMay 5, 2009 - The Flower Council of Holland is predicting that ‘Botanical Energy’ – a continued focus on all things green - will be the trend for the coming summer.


Economy forces online retailers to shift focus
May 5, 2009 - The economy is forcing online retailers to change their marketing tactics in order to acquire and retain customers, according to findings from The State of Retailing Online 2009, the 12th annual Shop.org study.

How to advertise on YouTube
May 5, 2009 - If you're looking for cheap, effective advertising (and who isn't these days?), don't miss out on YouTube. Online video advertising has all of the upside of TV advertising and none of the downside. About.com reports. | READ MORE


Flower shop still here a blooming century later
May 4, 2009 - Their slogan calls them the flower people. And as residents of the Junction know, the Martin family has been living up to that slogan – selling floral arrangements out of the same Dundas St. W. shop for 110 years. The Toronto Star reports. | READ MORE


To catch a thief, catch a liar
May 4, 2009 - The financial drain of employee theft surpasses losses from shoplifting, according to a Retail Council of Canada survey. Businesses, struggling to survive this recession, cannot afford the additional cost of internal theft, but they still flinch when faced with the task of building a case. Canada.com reports. | READ MORE


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