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Videos
Patricia Patrick, AIFD, CAFA, on pricing for profit
Patricia Patrick, AIFD, CAFA, on pricing for profit

In part two of our 2013 CFBF video series, Patricia Patrick, AIFD, CAFA, explores pricing issues and offers up suggestions to help florists improve their bottom lines.
 
Amas Tenumah on customer service in a wired world
Amas Tenumah on customer service in a wired world

In part one of our 2013 CFBF video series, Teleflora's Amas Tenumah explains how the Internet has changed customer service expectations, and describes what outstanding service looks like in 2013.
 
Steve Daum on flower care that wows consumers
In this video from our 2012 CFBF video series Oasis Floral Product's Steve Daum describes steps florists can take to ensure their flowers last, and put on a show, for their customers.
 
Tim Huckabee on selling more by listening

The this part of our video series on the 2012 CFBF finds Tim Huckabee chatting with Canadian Florist about ways to satisfy your clients and sell more all at the same time. It starts by listening...we mean REALLY listening.

 
Westbrook's P.J. Vermeer on profitable relationships

 
In this video brief from the sold-out 2012 Canadian Florist Business Forum finds P.J. discussing how focussing more business on fewer wholesalers improves your clout, and leaves more time for growing your business.
 

 
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