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Web Exclusives
Five keys to building and maintaining a powerful online presence
Written by Nick Nanton
Apr. 14, 2014 – In the past, an online presence was a luxury but as society’s focus and attention has shifted to the digital arena, it has become an absolute necessity. A carefully crafted website and fully-operational social media profiles can lay the framework for business success, whereas disorder and dysfunction can lead to outright failure.
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Five easy ways to improve customer service
Written by Marc Gordon
Feb. 11, 2014 — It's been said that if you make your customers happy, everything else will take care of itself. However the problem for many businesses is they don't have the resources to create and implement effective customer service programs.
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Are you penny-pinching yourself out of business?
Written by Sean C. Castrina
Dec. 24, 2013 — If you’re bootstrapping your own business, you know all about doing more with less. The ability to stretch a budget is a survival skill, especially in those cash-strapped early days.
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Battle burnout
Written by Erick Lauber, Ph.D.
Dec. 16, 2013 — Employees around the world sometimes lose sight of what makes their work worthwhile. They get run-down, burnt out and de-motivated. At times like these it can be difficult for anyone to enjoy work and find the old levels of motivation and energy.  | READ MORE
 
There is no good way to manage people (but we have to try anyway)
Written by Tron Jordheim
Nov. 15, 2013 — The best managers try hard to motivate and guide their people to meet agreed-upon goals. Procedures, protocols and guidelines are put in place to help keep things fair and organized. Feedback, motivation and direction are given. But at the end of the day, good managers realize that there is no good way to manage people. Since managing people is the key to any business success, you have to try anyway.  | READ MORE
 
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