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Quebec Gleanings by Rita Truba
Florists in the News
• This year’s theme of The Daffodil Ball at Montreal’s Windsor Station was ‘Venice Carnival.’  A sea of daffodils decorated the event. The tables were covered in red and gold Venetian style damask on which sat Fleuriste Le Tulipier’s exquisite daffodil topiary spheres.

Several dozen students from local floral government schools volunteered their talents to assist in placing the 40,000 daffodils flown in from Scotland and an additional 15,000 silk blooms.  Dick Walsh, the New York decorator and floral designer oversaw the event.  Gifts for the give-away and raffle amounted to $124,000 and the Canadian Cancer Society raised $2,050,000.  It is the largest ever fundraiser in Canada.

• Mirror Magazine published their survey results of the ‘Best of Montreal’ in their May 11, 2006 issue.  The top five florists were:

1.     Florateria, rue des Pins
2.     Fleuriste pourquoi pas, rue St. Denis
3.     Zen, boul. Mt. Royal
4.     Westmount Florist, rue Victoria, Westmount
5.     La Quenouille, rue Sherbrooke West

Le Jardin Botanique de Montréal
• The Jardin Botanique de Montréal is celebrating their 75th birthday this year.  A ‘Happy Birthday Garden’ consisting of flower exhibition highlighting the evolution of the Botanical Garden over the past 75 years will feature a 4-meter tall woman, representing Ville-Marie (Montreal’s original name) adorned in a dress of flowers and plants.  On the anniversary weekend, visitors who wore a floral motif (either a floral shirt or a blossom in their lapel) received a 25 per cent discount.

Flowering the Province
• Over the years FIHOC helped promote interest in flowers in their province-wide contest named ‘Villes et villages fleuris’ where individual home owner, small and large commercial and industrial companies were recognized for their ‘blooming’ efforts.  Now the FIHOC has revised its awards system by issuing ‘Les Fleurons du Québec,’ much like the hotel star strategy, in which municipalities will be awarded ‘fleurons,’ which should have a very strong tourist impact on those making the most ‘flowering’ efforts.