Nov. 3, 2008 - Time-strapped
small business decision makers searching for an easily accessible forum
to connect with peers, learn new trends and techniques, and grow their
business through sales leads can now take refuge at Grand & Toy
Empower, a new website.
Time-strapped
small business decision makers searching for an easily accessible forum
to connect with peers, learn new trends and techniques, and grow their
business through sales leads can now take refuge at a new, one-stop
business networking website.
Grand & Toy Empower (www.grandandtoyempower.com)
is geared to small businesses, and will offer them the opportunity to
get all their online activity done in one place, saving them the
precious commodity of time and ultimately making them more productive.
"Business decision makers are always on the lookout for opportunities
to use the Internet to gain insight on industry trends; learn new
strategies; make connections with consumers and other businesses; and
find valuable advertising and sales opportunities," said Valerie Jones,
general manager of ecommerce, Grand & Toy. "With the average small
business owner working more than 50 hours per week, they can now meet
all their online needs at one web location rather than going to various
different websites to accomplish the same tasks."
The site's timely launch comes on the heels of an economic slowdown, a
time when small businesses are looking for solutions to emerging
problems, including how to promote themselves in a cost-effective
manner.
Users will have the ability to put up ads on Grand & Toy Empower at
no cost and leverage the site's viral nature to develop their
reputation through word-of-mouth advertising. Business decision makers
will also use the site to form new partnerships, source new suppliers,
and share ideas with business owners within their industries. The site
offers a vast array of multimedia, including informational videos and
podcasts, as well as expert advice on a breadth of topics. Users can
participate in online seminars and receive tips and tricks to make
their business run smoother. Employers can also leverage the site's job
board to post employment opportunities, while employees can use the
same board for their job search.
This offering is part of the company's strategy to serve as an advocate
on behalf of small business, whose voice is often overshadowed by the
needs of large organizations. In addition to offering superior products
and services, the company has developed numerous new tools to help
small businesses obtain the resources they need to make their
operations more viable and profitable.
New members to the site will automatically have one friend added to
their network - a Grand & Toy technology expert with whom they can
liaise directly for technical related problems or information.
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