Mocha Rose, a Pittsburgh florist, is letting customers know the real
work that goes into a large event. The florist is using Twitter to show
people how the pretty flowers they see on wedding tables or big stages came to be.
On their blog, the florist writes that customers "don't see us driving to the airport in the early morning to pick
up shipments of flowers from Holland, Ecuador, Colombia and New
Zealand. They don't get to see us as we take in and hydrate thousands
of gorgeous blooms. They don't see how crowded our little 800 sq. ft
studio can get (but we make it work!). And they certainly don't get to
see me driving a 16ft truck while wearing three inch heels!"
Great marketing idea! By revealing this process on Twitter, the florist will likely gain a greater appreciation from their customers as well as attract more followers. Visit: Mocha Rose's blog to see the event unfold.
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