Dec. 14, 2011 - Canadian Florist is excited to welcome Tim Huckabee and
Lenny Faustino to the CFBF education line-up. The event takes place on
Jan. 18 at the Hilton Garden Inn Toronto Airport West/Mississauga, Ont.
For those who haven't signed up yet, tomorrow is the last day to receive
our early bird rate!

Keynote Session: See Super Sales in Your Shop!
In two 45-minute sessions, floral industry icon Tim Huckabee
will be presenting the Floral Strategies training program that he’s used in
thousands of flower shops across North America and Europe. This methodology
will empower your staff to paint a picture and sell a description of an
arrangement using more professional language and by attaching a price range at the
end. Expect to learn exciting new techniques that you can put into practice at
your store immediately and see your average sales double and your repeat
customer base grow, guaranteed!

Using Your Assets to Grow
It’s a unique business that can gather so much information
about a customer by simply picking up the phone. This information is often
ignored or forgotten, used incorrectly or worse yet, not gathered at
all. Having and using a database provides the opportunity to increase the
lifetime value of your current customers, and convert qualified leads into new
customers. After wowing the attendees at CFBF West in Edmonton last year, FTD
Canadian Technology Consultant Lenny Faustino is back to help you explore your
clients through data. He’ll show you how to use this data to provide an elite
level of customer service, to seek opportunities and to become more profitable.
Click here to learn more about these speakers and to register for the event. If you register by tomorrow, you'll receive our early bird rate of $50 (plus HST) as compared to $60 after the deadline or $66.67 at the door. We look forward to seeing you there!
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