The tulip is a great gift choice. Tulips, available for Valentine's Day in a multitude of colors, look fabulous in bouquets, arrangements and as a potted plant. Watch for the new FTD Season of Love Bouquet, a hand designed arrangement consisting of romantic red and pink tulips in a designer red glass heart-shaped vase. Brant Florist expects roses to continue to be the top seller with tulips, lilies, gerberas, carnations and orchids gaining interest for Valentine's Day this year.

When it comes to color, The Pantone Color Institute has forecasted that tangerine tango, a vibrant red orange, is the hottest color of 2012. Expect to see this vibrant hue in fashion, cosmetics, interior spaces and yes flowers. Still want to send Valentine's roses but not in red? Take into consideration the recipient’s color preferences and if you dare, send roses in this hot hue. Other top flower color choices include rich purples, hot pinks and jewel tones of plum, raspberry and bordeaux. On the softer end of the spectrum, pastel shades and monochromatic bouquets in calming neutral shades such as classic white or ivory are always popular.

Before placing a Valentine's Day flower order, decide on budget and make the florist aware of it. A very romantic and cost saving option is to send one long-stem rose. A bud vase arranged with two or three stems is an elegant and charming gift offering. Another money saver is to visit the florist shop yourself to select and deliver flowers in person. Choosing a potted plant is a great value option because the plant will be enjoyed for a long time.

Remember to book Valentine's Day flower orders as early as February 5th. Saint Valentine's Day is the number one occasion for florists. Ordering early allows for best flower selection and guaranteed delivery options. Given that Valentine's Day falls on a Tuesday this year, consider extending Valentine's Day throughout the weekend by sending flowers to work on Friday, February 10th for an unexpected surprise.

When money is no object, go big for huge impact. A dozen or more long stemmed roses are a lavish expression of love. Or make that loving feeling last all year by booking a standing order. This will allow your Valentine the pleasure of receiving flowers of your choice regularly for a specified period of time. Consider pre-booking a monthly flower order starting this Valentine's Day until say, the end of the year!