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Midwest-CBK, SnapRetail launch marketing program
Written by Canadian Florist
June 13, 2012, Cannon Falls, MN — Midwest-CBK has partnered with SnapRetail to provide independent retailers with a free, turnkey e-marketing program.

The SnapRetail Monkeez E-Marketing Program brings retailers a complete social media and email marketing campaign to drive store traffic and sales of Monkeez Makes a Difference Genuine Monkeez & Friends products.

Monkeez Makes a Difference partners with charities including Alex's Lemonade Stand (a nonprofit dedicated to finding cures for kids with cancer), Samaritan's Purse (providing spiritual and physical aid to hurting people around the world) and Best Friends Animal Society (a national animal welfare organization dedicated to bringing about a day when there are no more homeless pets).

Children who receive a Genuine Monkeez & Friends product can choose one of the three charities, and Monkeez Makes a Difference will donate 10 per cent of the wholesale cost of the product on their behalf.

The new Monkeez e-marketing program is available to independent retailers who purchase $500 worth of Monkeez Makes a Difference products between now and Aug. 31. Qualifying retailers will receive:
  • A one month free subscription to SnapRetail's system
  • "Coming soon" templates that retailers can share with customers to build awareness and excitement for the program prior to product availability
  • Help announcing that the Monkeez are available in store once the products leave the Midwest-CBK warehouse.
"Midwest-CBK is always looking for new ways to support our customers with business-building tools," said Frank David, Midwest-CBK's director of sales. "The beauty of this turnkey campaign is that it's free with purchase of the program and provides popular Facebook, Twitter and email tools to drive traffic and build sales. Plus, SnapRetail and Midwest-CBK do the work. Retailers simply push the 'send' and 'post' buttons and watch the results."

Limited spots are available in the e-marketing program, and participation is first come, first served. Retailers are encouraged to have a database of at least 200 email addresses and an established Facebook page prior to signing up with the program.

To find out more, see program demos or sign up for the free program, visit Midwest-CBK's Dallas, Atlanta or Las Vegas showrooms during this year's summer markets. The new program will also be available at the CFTA Toronto Show, Chicago Temporaries, ASTRA and ABC Kids shows.